Via WWD.com comes the first image of Marion Cotillard in the recently announced Lady Dior bag campaign. I really like it:
Marion Cotillard, who won an Oscar for her portrayal of French songbird Edith Piaf in “La Vie en Rose,” was taken high above Paris for her latest role: as the face of a “cinematic” new campaign for the Lady Dior handbag. Perched on top of the Eiffel Tower, its intricate metalwork echoing the canework pattern on the iconic tote, Cotillard posed for photographer Peter Lindbergh wearing an enigmatic expression — and a sexy black number by John Galliano from the spring collection. The spots are slated to break at month’s end in France and the U.K. and are the first in a four-part series, with Paris being only the first city and chapter. Further details about her next adventure, and what precious cargo she’s carrying, are to be revealed on a forthcoming Web site: LadyDior.com, which is set to go live in mid-November. The campaign will run twice a year.